Copywriter - Social

Latitude is a strategic creative agency committed to using business as a force for good. We’re women owned – and fiercely independent. As part of our team, you'll have the opportunity to work on breakthrough creative with world-class brands. You’ll contribute to a culture that values innovation, integrity and growth and help us continue to push boundaries to ignite extraordinary growth for our clients.

Position Overview:  Latitude is looking for a social-first copywriter who doesn’t just follow culture—you help shape it. You’re obsessed with platform-native creativity, energized by the speed of the scroll, and unafraid to jump into the fray with work that’s sharp, shareable, and strategically sound. You thrive in a collaborative environment where big swings are encouraged and creativity doesn’t come with a pause button.

Note: Even if you fall below or above the required experience, do not hesitate to introduce yourself by applying.

If you are: 

A quick, clever, curious writer who knows when a brand should jump in—and when it absolutely should not.

An idea-first creative with a punchy voice, a social-savvy brain, and a good grip on grammar (and when it’s appropriate to break the rules).

A trend-watcher and a trend-setter, who understands what resonates and what breaks through.

Energized by culture and how it connects to brands—not just likes and views but real conversation.

A teammate who thrives on collaboration and keeps the energy high even when the pressure is on.

Then we want to hear from you. 

Core Responsibilities:
  • Create Buzz-Worthy Work: Concept and write content that earns attention—and belongs in the feed.
  • Hook 'Em Fast: Craft headlines, captions, CTAs, and scripts that grab eyeballs and keep them engaged.
  • Work at the Speed of Culture: React in real-time, jump on trends, and pitch timely ideas that feel right now.
  • Multi-Platform Mastery: Write with nuance for TikTok, Instagram, Threads, Facebook, YouTube Shorts, and emerging platforms.
  • Collaborate Deeply: Work hand-in-hand with designers, art directors, strategists, producers, editors, and community managers to create integrated creative across channels.
  • Stay Sharp: Follow cultural and social trends like it’s your job—because it is. You’ll help decide which moments are right for our brands to engage with.
  • Contribute to Campaign Thinking: While you shine in moment-to-moment execution, you also bring fresh, disruptive thinking to integrated campaigns and activations.
  • Present with Passion: Share your work with clients and teams clearly and confidently.
  • Explore, Test, Learn: Apply performance insights and platform data to evolve your work—and push it further.
Qualifications:
  • 3–6+ years writing for social, ideally at an agency or content-forward brand.
  • A strong portfolio of live work that shows you can write funny, punchy, moving, and memorable copy for digital platforms.
  • A hunger to move fast and keep creating—without losing sight of craft.
  • Experience collaborating with visual creatives across short-form video, memes, carousels, and brand-building series.
  • Deep knowledge of social trends, algorithms, and culture—and how brands fit in authentically.
  • Strong communicator, comfortable presenting and defending ideas to clients and cross-functional teams.
  • Bonus if you’ve gone viral. Extra bonus if you learned something from it.
  • Experience with influencer content, social activations, and earned/owned ideas is a big plus.
  • Familiarity with tools like Canva, CapCut, AI copy/voice tools, or other creator-native platforms is a nice-to-have.

The expected salary range for this role is $70,000 to $110,000 annually. Final compensation will be based on experience, skills, and overall fit.